Privacy Policy

Last updated: 12/10/2026

This Privacy Policy describes how Visual Impact Broadcast Solutions PTY (LTD) (“Visual Impact”, “we”, “us”, or “our”) collects, uses, and discloses your personal information when you visit or use visuals.tv, shopvisuals.tv, or otherwise communicate with us (collectively, the “Services”). For purposes of this Privacy Policy, “you” and “your” means you as the user of the Services, whether you are a customer, website visitor, or another individual whose information we have collected pursuant to this Privacy Policy.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you agree to the collection, use, and disclosure of your information as described in this Privacy Policy. If you do not agree to this Privacy Policy, please do not use or access any of the Services.

This policy is adapted from the privacy practices published for ShopVisuals.tv and applies across Visual Impact’s South African websites and related services, including compliance with the Protection of Personal Information Act 4 of 2013 (“POPIA”).

Changes to This Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on the Site, update the “Last updated” date and take any other steps required by applicable law.

How We Collect and Use Your Personal Information

To provide the Services, we collect personal information about you from a variety of sources. The information that we collect and use varies depending on how you interact with us.

In addition to the specific uses set out below, we may use information we collect about you to communicate with you, provide the Services, comply with any applicable legal obligations, enforce any applicable terms of service, and to protect or defend the Services, our rights, and the rights of our users or others.

Information We Collect Directly from You

Information that you directly submit to us through our Services may include:

• Basic contact details including your name, address, phone number, and email.
• Order information including billing address, shipping address, payment confirmation, email address, and phone number.
• Account information including username, password, and security questions where accounts are used.
• Shopping information including items you view, put in your cart, or add to a wishlist.
• Enquiry and customer support information you choose to include when contacting sales, rentals, engineering, or support.

Some features may require you to provide certain information. You may elect not to provide this information, but doing so may prevent you from using those features.

Information We Collect through Cookies

We also automatically collect certain information about your interaction with the Services (“Usage Data”). To do this, we may use cookies, pixels and similar technologies (“Cookies”). Usage Data may include device information, browser information, network connection details, IP address, and other information regarding your interaction with the Services.

Information We Obtain from Third Parties

We may obtain information about you from third parties, including vendors and service providers who collect information on our behalf, such as:

• Companies who support our Site and Services, such as Shopify for shopvisuals.tv.
• Payment processors who collect payment information to process payments and fulfil orders.
• Analytics, advertising, email, and marketing platforms used when you visit our Site, open emails, or interact with our Services or advertisements.

Any information we obtain from third parties will be treated in accordance with this Privacy Policy. We are not responsible for the accuracy of information provided by third parties or for third-party policies or practices.

How We Use Your Personal Information

• Providing products and services. To process payments, fulfil orders, manage accounts, arrange shipping or collection, facilitate returns or exchanges, and respond to rental or sales enquiries.
• Marketing and advertising. To send marketing and promotional communications (where permitted) and to tailor Services and advertising.
• Security and fraud prevention. To detect, investigate, or take action regarding possible fraudulent, illegal, or malicious activity.
• Communicating with you. To provide customer support and improve our Services.

Cookies

Like many websites, we use Cookies on our Site. For Shopify store cookies, see Shopify’s cookie policy. We use Cookies to power and improve our Site and Services, run analytics, and better understand user interaction. Most browsers accept Cookies by default, but you can set your browser to remove or reject Cookies. Blocking Cookies may affect site functionality.

How We Disclose Personal Information

In certain circumstances, we may disclose your personal information to third parties for legitimate purposes, including:

• Vendors or third parties who perform services on our behalf (IT, payment processing, analytics, customer support, cloud storage, fulfilment and shipping).
• Business and marketing partners, including Shopify, to provide services and advertise to you, subject to their own privacy notices.
• When you direct, request, or otherwise consent to disclosure to third parties.
• With affiliates or otherwise within our corporate group.
• In connection with a business transaction, to comply with legal obligations, to enforce terms of service, or to protect the Services, our rights, and the rights of users or others.

User Generated Content

If you post reviews or other public content on the Services, that content may be public and accessible by anyone. We are not responsible for the privacy or security of information you make publicly available.

Third Party Websites and Links

Our Site may link to websites or platforms operated by third parties. If you follow those links, you should review their privacy and security policies. We do not control and are not responsible for those sites.

Children’s Data

The Services are not intended to be used by children, and we do not knowingly collect personal information about children. If you are a parent or guardian of a child who has provided us with personal information, contact us using the details below to request deletion.

Security and Retention of Your Information

No security measures are perfect or impenetrable, and we cannot guarantee perfect security. Information you send to us may not be secure while in transit. How long we retain personal information depends on factors such as whether we need it to maintain an account, provide the Services, comply with legal obligations, resolve disputes, or enforce contracts and policies.

Your Rights and Choices (including POPIA)

Depending on applicable law, including POPIA, you may have rights in relation to your personal information, which may include:

• Right to access personal information we hold about you.
• Right to request correction of inaccurate personal information.
• Right to request deletion of personal information, subject to legal exceptions.
• Right to object to or restrict certain processing.
• Right to withdraw consent where processing is based on consent.
• Right to manage communication preferences, including unsubscribing from promotional emails.

You may exercise these rights by contacting us using the details below. We will not discriminate against you for exercising your rights. We may need to verify your identity before responding. We will respond in a timely manner as required under applicable law.

If you use Shopify ad services and wish to restrict related use of your information, visit https://privacy.shopify.com/en.

Complaints

If you have complaints about how we process your personal information, please contact us first. If you are not satisfied with our response, you may lodge a complaint with the Information Regulator (South Africa) or another competent authority where applicable.

International Users

We may transfer, store and process your personal information outside the country you live in, including through service providers. Where required, we will use appropriate safeguards for such transfers.

Contact

If you have questions about our privacy practices or this Privacy Policy, or if you would like to exercise any rights available to you, please contact us:

• Email: tom@visuals.tv
• Phone: (021) 468 6000
• Postal: Visual Impact Broadcast Solutions PTY (LTD), 1 Glynnville Terrace, Gardens, Cape Town, Western Cape, 8001, South Africa

Shop store policy reference: shopvisuals.tv/policies/privacy-policy.